There's more to the adorable Archie and his hat than meets the eye.

Prince Harry and Meghan Markle shared a video to their Instagram the day before the New Year which included a photo of their almost 8-month-old son wearing a pom-pom hat as he snuggles with his father.

The photo was reportedly taken during the recent Thanksgiving holiday.

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Archie's hat doesn't just keep him warm, it also gives back to people in New Zealand (known as Kiwis), per People.

When you buy a hat from Make Give Live, which runs community-based knitting groups in New Zealand, one is given to a Kiwi in need, Peoplereported. The women who knit the hats sign their names on the accompanying tags in an aim to give a personal touch to the item, according to Make Give Live's website. Hats for babies sell for $49 each, while the adult versions are $69.

Co-founder Claire Conza started the social enterprise in 2016, using knitting to ease isolation and improve mental health in New Zealand. People come together for a few hours to socialize and make the beanie hats.

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The royal couple got involved with the cause during a trip to New Zealand in October 2018, when Markle was pregnant with Archie and was given a Make Give Live hat, Peoplereported. The publication notes that the Duchess — clearly a fan — has already bought him more in larger sizes.

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