您的当前位置:首页 > 行业动态 > Facebook let advertisers buy ads targeting 'Jew haters' 正文
时间:2024-09-22 12:52:30 来源:网络整理 编辑:行业动态
Facebook is again finding itself in hot water over its ads.The social network allowed advertisers to
Facebook is again finding itself in hot water over its ads.
The social network allowed advertisers to buy ads specifically targeting "Jew haters" and people who were "interested in" other anti-Semitic topics, according to a new report from ProPublica.
SEE ALSO:Everything we know about how Facebook helped Trump win: A timelineThe publication found that Facebook's advertising portal contained a number of anti-Semitic categories ad-buyers could use to help target their ads on Facebook. These categories, which have since been removed, included "Jew haters," "How to burn Jews,” and “History of ‘why jews ruin the world," and "Hitler did nothing wrong."
These repugnant "categories" were apparently created automatically because a small number of Facebook users listed them on their profiles under "interests" or "fields of study." Facebook's advertising tools automatically generate ad categories based on these fields.
The report notes that when ProPublica writers attempted to buy ads targeting these groups, they were forced to include several other "categories" as the number of people who had self-identified as interested in these categories was too small for a single ad buy.
Still, it's disturbing that these categories existed at all. ProPublicasays Facebook's automatic system also suggested “Second Amendment” as a an additional category when the ones it chose were too small " presumably because its system had correlated gun enthusiasts with anti-Semites."
In a statement, Rob Leathern, product management director at Facebook, said the company was working to create "guardrails" that would prevent this from happening in the future.
“We don't allow hate speech on Facebook. Our community standards strictly prohibit attacking people based on their protected characteristics, including religion, and we prohibit advertisers from discriminating against people based on religion and other attributes. However, there are times where content is surfaced on our platform that violates our standards. In this case, we've removed the associated targeting fields in question. We know we have more work to do, so we're also building new guardrails in our product and review processes to prevent other issues like this from happening in the future.”
Later, the company announced it was updating its ad policies and "removing these self-reported targeting fields until we have the right processes in place to help prevent this issue."
Updated with Facebook's latest statement on its ad policies.
Best Labor Day mattress deals in 20242024-09-22 12:18
Apple drops iOS 11.3 update with new battery health feature2024-09-22 12:17
儿童房装修注意环保与安全2024-09-22 12:08
Salah’s best yet to come for Liverpool2024-09-22 11:56
Number of COVID2024-09-22 11:51
Salah’s best yet to come for Liverpool2024-09-22 11:43
Prize money 'life changer' for Kubler2024-09-22 10:58
Murky law school admission system comes under fire2024-09-22 10:52
The Analog Embrace: How Some Experiences Are Surviving the Digital Age2024-09-22 10:32
Facebook Spaces VR avatars kind of look like real people now2024-09-22 10:11
7 Reasons to Explore Boston’s Lesser2024-09-22 12:40
CNN: North Korean leader 'in grave danger' after surgery2024-09-22 12:26
Deleting Facebook won't solve all our privacy problems2024-09-22 12:22
Facebook 'lurking' is making you miserable and here's what you can do about it2024-09-22 12:04
Best CPU Deals, AMD vs Intel: Holiday CPU Buying Guide2024-09-22 11:52
Foreign Ministry denies speculation over resignations of GGGI, GCF chiefs2024-09-22 11:49
Twitter is experimenting with breaking news alerts2024-09-22 11:42
Pop music idol George Michael dies at 532024-09-22 11:25
Best Labor Day mattress deals in 20242024-09-22 11:01
Apple unveils 'Schoolwork' app for iPad, 'Classroom' app for Mac2024-09-22 10:20